Guests: 180 presidents and managing directors of major French companies.
Mission of the agency: to support Google by integrating its team. To develop with the Elan agency a global concept for this evening, an innovative scenography based on an in-depth work of the brand’s contents as well as artistic digital works. The aim was to raise awareness of the powerful role of digital technology in our private and professional lives and, more broadly, in society. Showing how digital can be a source of innovation and change.
A new event-driven approach for the brand and the inviting forces of this evening; Jean-Marc Tasseto, Managing Director of Google France and Carlo d’Asaro Biondo, Vice President of Google Southern, Eastern Europe, Middle East and Africa.