{"id":7720,"date":"2025-03-26T22:36:38","date_gmt":"2025-03-26T21:36:38","guid":{"rendered":"https:\/\/www.clementineaubureau.fr\/projets\/new-syensqo-showroom\/"},"modified":"2025-03-31T22:52:31","modified_gmt":"2025-03-31T20:52:31","slug":"new-syensqo-showroom","status":"publish","type":"portfolio","link":"https:\/\/www.clementineaubureau.fr\/en\/projets\/new-syensqo-showroom\/","title":{"rendered":"NEW SYENSQO SHOWROOM &#8211; FA\u00c7ADES"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-e9slkb-dd14ec7852565506c53f9ec54baa3daf main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-7720'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column 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class=\"wp-image-7329 avia-img-lazy-loading-not-7329\"  src=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-scaled.jpg\" width=\"1920\" height=\"2560\" title='5-IMG_6143 - copie' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-scaled.jpg 1920w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-225x300.jpg 225w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-773x1030.jpg 773w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-768x1024.jpg 768w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-1152x1536.jpg 1152w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-1536x2048.jpg 1536w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/5-IMG_6143-copie-1125x1500.jpg 1125w, 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srcset=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1.jpeg 1200w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-225x300.jpeg 225w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-773x1030.jpeg 773w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-768x1024.jpeg 768w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-1152x1536.jpeg 1152w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-1125x1500.jpeg 1125w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.54.47-1-529x705.jpeg 529w, 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https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4951-copie-36x48.jpg 36w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-m7pd8au1-29b66b4d91b42946642487acf3913c67__5  slide-6 slide-even'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-7335 avia-img-lazy-loading-not-7335\"  src=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-scaled.jpg\" width=\"1920\" height=\"2560\" title='IMG_4954 - copie' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-scaled.jpg 1920w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-225x300.jpg 225w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-773x1030.jpg 773w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-768x1024.jpg 768w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-1152x1536.jpg 1152w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-1536x2048.jpg 1536w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-1125x1500.jpg 1125w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-529x705.jpg 529w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-18x24.jpg 18w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-27x36.jpg 27w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/IMG_4954-copie-36x48.jpg 36w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/li><li  class='avia-slideshow-slide av-m7pd8au1-29b66b4d91b42946642487acf3913c67__6  slide-7 slide-odd'><div data-rel='slideshow-1' class='avia-slide-wrap '   ><img decoding=\"async\" fetchpriority=\"high\" class=\"wp-image-7451 avia-img-lazy-loading-not-7451\"  src=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58.jpeg\" width=\"1600\" height=\"1289\" title='WhatsApp Image 2025-03-03 at 21.56.58' alt=''  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58.jpeg 1600w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-300x242.jpeg 300w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-1030x830.jpeg 1030w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-768x619.jpeg 768w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-1536x1237.jpeg 1536w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-1500x1208.jpeg 1500w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-495x400.jpeg 495w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-705x568.jpeg 705w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-24x19.jpeg 24w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-36x29.jpeg 36w, https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/WhatsApp-Image-2025-03-03-at-21.56.58-48x39.jpeg 48w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/div><\/li><\/ul><div class='avia-slideshow-arrows avia-slideshow-controls' ><a href='#prev' class='prev-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='left-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Previous\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-1'>Previous<\/title>\n<desc id='av-svg-desc-1'>Previous<\/desc>\n<path d=\"M14.464 27.84q0.832 0.832 0 1.536-0.832 0.832-1.536 0l-12.544-12.608q-0.768-0.768 0-1.6l12.544-12.608q0.704-0.832 1.536 0 0.832 0.704 0 1.536l-11.456 11.904z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Previous<\/span><\/a><a href='#next' class='next-slide  avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='right-open-big' data-av_iconset='svg_entypo-fontello' tabindex='-1' title=\"Next\"><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"15\" height=\"32\" viewBox=\"0 0 15 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-2' aria-describedby='av-svg-desc-2' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-2'>Next<\/title>\n<desc id='av-svg-desc-2'>Next<\/desc>\n<path d=\"M0.416 27.84l11.456-11.84-11.456-11.904q-0.832-0.832 0-1.536 0.832-0.832 1.536 0l12.544 12.608q0.768 0.832 0 1.6l-12.544 12.608q-0.704 0.832-1.536 0-0.832-0.704 0-1.536z\"><\/path>\n<\/svg><span class='avia_hidden_link_text'>Next<\/span><\/a><\/div><div class='avia-slideshow-dots avia-slideshow-controls'><a href='#1' class='goto-slide active' >1<\/a><a href='#2' class='goto-slide ' >2<\/a><a href='#3' class='goto-slide ' >3<\/a><a href='#4' class='goto-slide ' >4<\/a><a href='#5' class='goto-slide ' >5<\/a><a href='#6' class='goto-slide ' >6<\/a><a href='#7' class='goto-slide ' >7<\/a><\/div><\/div><\/div><div  class='flex_column av-20ryx7-5d94272a5275ea29bcb5a8f1016e2abd av_one_third  avia-builder-el-3  el_after_av_two_third  avia-builder-el-last  flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-m7pcxy0m-e70beb4ec6ff29e0b0f35f12952ffc90\">\n#top .av-special-heading.av-m7pcxy0m-e70beb4ec6ff29e0b0f35f12952ffc90{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-m7pcxy0m-e70beb4ec6ff29e0b0f35f12952ffc90 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-m7pcxy0m-e70beb4ec6ff29e0b0f35f12952ffc90 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-m7pcxy0m-e70beb4ec6ff29e0b0f35f12952ffc90 av-special-heading-h2 blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >CREATION OF THE NEW SYENSQO SHOWROOM &#8211; THE FRONTAGES<\/h2><div class='av-subheading av-subheading_below'><p>2023<br \/>Bruxelles.<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-m7pcygcp-60fc95193055be85c9cb284775ce66c6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p data-start=\"0\" data-end=\"121\">SYENSQO, the new traded entity of the Solvay Group, moved to Rue de la Fus\u00e9e in Brussels in December 2023.<\/p>\n<p data-start=\"123\" data-end=\"278\">This new giant in specialty chemicals has undertaken major renovations in its brand-new headquarters, which now houses its research laboratories on-site.<\/p>\n<p data-start=\"280\" data-end=\"694\">Our global mission, structured in three phases, involved transforming the building\u2019s fa\u00e7ades to integrate new connected illuminated signs, installing an artistic lighting design in SYENSQO\u2019s colors to illuminate the building, and finally, redesigning the entire LOBBY into a new reception space\u2014an exhibition conceived as a digital forest, a stage, and more, all encapsulated within the new SYENSQO branding.<\/p>\n<p data-start=\"696\" data-end=\"723\">Mission accomplished!<\/p>\n<p data-start=\"725\" data-end=\"819\">Here are some photos from the second phase: the scenography of the new LOBBY &#8211; SHOWROOM.<\/p>\n<p data-start=\"821\" data-end=\"1227\">This phase included the removal of existing furniture, the design and installation of new reception furniture, the creation of a stage for internal presentations, and the installation of an exhibition titled &#8220;Digital Forest,&#8221; featuring 3D and animated displays showcasing the Group\u2019s research and innovations. Finally, the entire lobby was fully transformed in the colors of the new SYENSQO identity.<\/p>\n<p data-start=\"1229\" data-end=\"1546\" data-is-last-node=\"\" data-is-only-node=\"\">A remarkable adventure carried out with an incredible team: Yann Desgr\u00e9e, Elsa Duclot, Jean-Eude Verdonck, Laurent Lefevre, and our long-standing partners: Agence NC, Anamorph\u00e9e Studio, as well as our new collaborators: Europexpo, Light to Light, Maximilien Minguet. An infinite thank you to each of them.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":7650,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"portfolio_entries":[126],"class_list":["post-7720","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-syensqo-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NEW SYENSQO SHOWROOM - FA\u00c7ADES - Clementine Au Bureau<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NEW SYENSQO SHOWROOM - FA\u00c7ADES - Clementine Au Bureau\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/\" \/>\n<meta property=\"og:site_name\" content=\"Clementine Au Bureau\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-31T20:52:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/syensqo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"908\" \/>\n\t<meta property=\"og:image:height\" content=\"1058\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/\",\"url\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/\",\"name\":\"NEW SYENSQO SHOWROOM - FA\u00c7ADES - Clementine Au Bureau\",\"isPartOf\":{\"@id\":\"https:\/\/www.clementineaubureau.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/syensqo.jpg\",\"datePublished\":\"2025-03-26T21:36:38+00:00\",\"dateModified\":\"2025-03-31T20:52:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/#primaryimage\",\"url\":\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/syensqo.jpg\",\"contentUrl\":\"https:\/\/www.clementineaubureau.fr\/wp-content\/uploads\/2025\/02\/syensqo.jpg\",\"width\":908,\"height\":1058},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.clementineaubureau.fr\/projets\/nouveau-showroom-syensqo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.clementineaubureau.fr\/en\/the-agency\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"NEW SYENSQO SHOWROOM &#8211; 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